FLOCERT´s new company video

In a new video, FLOCERT presents its approach as a strategic partner for ethical business transformation, with Fairtrade certification at its heart. The clip illustrates how customers benefit from FLOCERT’s expertise, whether they need certification, verification or customised services for their sustainability journey.

The video also introduces the core aspects that define how FLOCERT works and interacts, and shows typical scenes from audits and customer conversations. It was shot on location at customers’ sites in Uganda and Germany, and features one of FLOCERT’s longstanding external auditors, Patrick Semwogerere.

Katharina Wagner, FLOCERT’s Managing Director, underlines how important this setting was for the production: “We wanted to make sure that the video reflects the human aspect of FLOCERT’s work and the connection we have with our customers, from the farmers to those working for processors and brands. We especially wanted to highlight the relationship between our auditors and our customers, and the great work they are doing on an everyday basis.”

In a separate, behind-the-scenes video, Patrick Semwogerere explains the development of this relationship from an auditor’s point of view, and talks about the special moments when he sees the progress made by Fairtrade-certified organisations.

View the press release here

If you have any questions, please contact us at comms@flocert.net.